Kyle XY gives us another in a series of ABC Television’s efforts to bring the TV show’s audience on-line with a vaguely ARG-like game. Unlike The Lost Experience or Ocular Effect, however, this seems to be the ARG that can’t get off the ground. So far we have one site, MadaCorp, which is some kind of scientific research company. The site itself is slapped together with some not-too-interesting Flash bits, and has whole pages with no content of any kind. Clicking on “Our Jobs” takes you to a secret blog, where a mysterious insider talks about his efforts to bring the truth about Kyle to light, but the entries are obtuse and repetitive, leading this reporter to wonder if he’s the dumbest whistle-blower ever, or the “clues” are so convoluted that no one has been able to figure them out yet.
The show itself, running Monday nights on ABC Family, is a charming bit of science fiction in the guise of a family drama. Matt Dallas brings a kind of goofy innocence to the role of Kyle, and his interactions with the world make for some very funny and touching moments. The family Trager is bland California, however. The acting is competent, at least.
Overall, I can’t say that this has much to recommend it, and yet I can’t stop watching, either. I have this hope that something more will develop and make all those blog entries mean more than the insipid ramblings they appear to be currently. Also, I really want to find out why Kyle doesn’t have a belly button.
If you go to the blog, an IM window pops up.
Hey… is that you?
I need your help. I have information
Can I trust you?
Wai! I think they’re coming…
I gotta go
but meet me here again soon when all is clear
watch the signs…