This coming Saturday, you can help fight cancer by screaming out compliments and pleasantries to crowds of complete strangers. That’s right, Operation: Sleeper Cell, the ARG with a heart of gold, is organizing not one, not two, but THREE simultaneous games of Cruel 2 B Kind on Saturday, November 1st from 2PM-4:30PM in the following locations:
Southbank, London – 40 places
Piccadilly Gardens, Manchester – 40 places
City Center, Plymouth – 32 places
A nominal (minimum) entrance fee of £4 will be charged for each player, with all profits going to Cancer Research UK. Players must form teams of 2-4. Players need to be at least 16 years old to take part in this event. E.V.I.L. operatives will be conspicuously absent from this event in order to maximize the “loveliness-spreading” out in the field.
Cruel 2 B Kind was created by Jane McGonical and Ian Bogost as a game of benevolent assassination and public space reclamation. Players use a series of compliments to “assassinate” other players and make the day just a little bit better for the random passerby. Thus, holding a series of Cruel 2 B Kind games is a perfect fit for Operation Sleeper Cell developers Law 37. And with three consecutive games running across the UK, the winning teams might even have the chance to call up their cross-country compatriots to “congratulate” them.
Go to the Operation Sleeper Cell Events page to register for one of the games of Cruel 2 B Kind (C2BK) and donate lots of money to Cancer Research UK. Lots and lots of money. On a completely unrelated note, wasn’t The Manchurian Candidate a great film?
Click Here to start playing Operation Sleeper Cell.
Click Here to join the discussion at Unfiction.
Welcome to beautiful downtown San Francisco!
Did you see that amazing cable car?
You’re looking gorgeous tonight!
You’re too kind.
I should know, of course, since teammate Elan Lee and I are the Cruel 2 B Kind World Champions. We achieved this renown by carefully plotting our strategy weeks in advance: we monitored traffic patterns in the play area from a helicopter, had minions who quietly attached GPS tracking devices to ARGFest participants so we could locate them easily during the Friday night game, and brought in an industrial psych firm to do detailed profiles on our competitors so we’d be able to out-think them.
There’s a vicious rumor going around that we ended up partners by accident, hadn’t read the instructions in advance, and won only through sheer dumb luck, but I will of course categorically deny the truth of said rumor. And you should believe me. After all, I’m the world champion in a game of sneaky assassination, so you know you can trust me.
Cruel 2 B Kind is a game of “benevolent assassination” in which you slay other players with compliments and other kind phrases. You don’t know who else may be playing, so you have to be kind to random strangers as well, often with entertaining results. The three phrases listed above were our weapons, which we deployed against other teams in a sort of verbal rock-paper-scissors encounter to determine who was victorious and who was dead of an overdose of kindness. At ARGfest, we played the “Booty Variant” in which each player carried a piece of booty to award to the assassin who killed them most impressively. The booty ranged from the bizarre (a length of rubber tubing) to the edible (cookies and gourmet chocolate) to the truly entertaining (the “It’s Just A Flesh Wound” shirt Elan acquired from one of our first victims). Each time you kill another player, they are absorbed into your team.