Indiana University | ARGNet: Alternate Reality Gaming Network

skeletonchase_logo A few months ago, I wrote about Indiana University’s exciting new alternate reality gaming research project, Skeleton Chase. The game was a collaboration between professors Anne Massey (Kelley School of Business), Jeanne Johnston (Kinesiology Department), and Lee Sheldon (Telecommunications Department). Now that the game is over, the three professors took the time to describe the game play and their research to me.

During the first week of the game, students in Indiana University’s Foundations of Fitness and Wellness class were greeted by Steven Cartwright, a public relations representative from the Source Corporation, a fictional company researching health and nutrition. The students would participate in a series of fitness challenges, and were handed a worksheet and free bottles of vitamin water. Through the worksheet, students discovered the Source Corporation’s “Internal Site” using clues from the presentation to access the site. Through the Internal Site, students discovered IU Security reports relating to Sarah Chase, a missing student. Her former associate instructor Sam Clemens was also missing.

Over the course of the next few weeks, the students engaged in a series of physical challenges from the Source Corporation while digging deeper into the disappearance of Sam and Sarah. According to Lee Sheldon, students

searched Sarah’s office (staged with planted assets including Sarah’s diplomas and research notebook); hacked into the IU Security internal website where they could access security camera footage from the night Sarah vanished; found Sam’s hiding place (but not Sam); and were able to uncover a wide-ranging conspiracy tied to a formula that may or may not retard aging. In the process they learned of a third person’s disappearance; were alerted to flying saucers sited near IU’s Cyclotron facility; and investigated appearances of a creature dubbed the “Blomington Bigfoot” in some campus woods.

Indiana University logo In late May, Indiana University announced that it received a $185,000 grant from the Robert Wood Johnson Foundation to explore how interactive digital games can be designed to improve players’ health. Sometime early in the semester, a group of 90 students in the freshman living and learning center at IU will begin to play an alternate reality game named Skeleton Chase, designed by Lee Sheldon. Jeanne Johnston from the school’s Department of Kinesiology and Anne Massey from the Kelley School of Business will be conducting the research for the project.

Sheldon was understandably reticent regarding details of the upcoming game’s plot. However, he did note that it is a “story of mystery, suspense, conspiracies, corporate greed, demented professors, unnatural creatures… You know: the usual.” The story will play out over fictional and real web pages, videos, email, phone calls, text messages, and live events involving actors and lots of physical props. Sheldon promises that by the end of the game, the students “will know just about every corner of this sprawling campus from familiar landmarks to little-known nooks and crannies.”

The research team will collect data on players using FitLinxx ActiPeds, small pedometers that automatically transmit data to a receiver located at the entrance of the students’ shared dorm. Jennifer Boen at the News-Sentinel notes in her article on the project that the high tech monitors will allow the design team to decipher which components are the most motivating and enjoyable, so the results of this study will be of particular interest to game designers looking to increase engagement among players.

Lee Sheldon is no stranger to web mysteries and alternate reality games. In 1983, Warner Books hired Sheldon to write two books in the style of Dennis Wheatley’s Crime Dossiers from the 1930s. Wheatley’s dossiers were fictional police dossiers to crimes presented in sequence, including physical evidence. The project fell through, but Sheldon bought back the rights and released The Light Files: Death in Broad Daylight as a “web mystery” in 1996. Veteran ARG players might also recognize him as the lead writer behind URU: Ages Beyond Myst, which captured the attention of many ARG enthusiasts before the multiplayer’s cancellation in 2004. He is currently a Creative Consultant for the SciFi Channel’s upcoming series Danger Game, about the secretive organization Modern Reality Adventures, which produces alternate reality experiences for the unwitting client. The students at Indiana University are undoubtedly in for a treat over the next few weeks as Sheldon works with the project team at Indiana University to deliver an unforgettable and healthy experience.

Recently, Jane McGonigal and AKQA had participants in The Lost Ring traversing major cities with the Trackstick II and competing in labyrinth runs. Hopefully, the results of Indiana University’s innovative project will help explain what makes us go out and play.

The game is set to run until November 12th.

Tag: Indiana University

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