Month: April 2005 (Page 1 of 3)

Art Of The Heist: Bi-Coastal

Indio, CA / New York, NYThe ARG phenomenon, The Art Of The Heist, continues to immerse players in its storyline with another event planned for the night of April 29th in New York City. The following day, another game tie-in will occur in Indio, California at the world famous Coachella Valley Music Festival. This real world interaction is quite impressive, as it’s been a few years since an ARG has successfully held events on opposite sides of the continent within such a short timespan of each other.

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Location33 – A Trip Through Time and Space

location33.jpgFor anyone wishing to explore their city through their ears and the voice of the future, Will Carver, a student with the Interactive Media Division at the University of Southern California, has created a “location-based sci-fi folk album” that unravels as the player pieces together musical clues streaming from locations in Culver City, California. By connecting to the game network in Culver City via cell phone or PDA, the player is able to unlock a musical story while moving between the 20 nodes as they walk the path of the composition from day to day, turning Carver’s location33 into a week-long, interactive aural experience for the player.

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This Is Not A Game…

…and the TINAG Philosophy

Play any Alternate Reality Game or even just read one of the many articles on the genre and you will quickly and repeatedly come across the phrase, “This Is Not A Game.” Your first reaction will most likely be to chuckle at the thought, but before long, you will notice yourself declaring those exact same words. Why? What does it mean? Where does it come from? And, for the “metaheads” out there, what the heck is TINAG?

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Cows With Guns

bovinethumb.jpgLike something out of The Far Side, pedestrians in Maryland were recently startled to see a trio of cows (ok, not real cows, but humans in cow suits) leap from a van and begin accosting passersby, handing out cowbells and other swag that seemed to be promoting a Cow Revolution website, www.bovineunite.com. If you haven’t visited this site yet, you need to go there. Now.

Prepare yourself for the upcoming cow revolution. Seems our bovine friends have had quite enough of our milking them for all they’re worth, among other indignities. But they’re not just mad, they’re planning on getting even, and claiming their right to greener pastures in the process. Bovine Unite includes links to a cow blog, cow forum, and numerous media files including videos of cows pumping iron and the Bovine National Anthem. All of this is in preparation for “C-Day” on May 5th, when their nefarious bovine plan will go into effect.

Speculation abounds, but whoever’s behind all this had done a good job hiding their tracks. Web denizens are pointing to everyone from Chick-Fil-A to PETA, but the fact that events seem to be localized solely to Maryland seem to indicate otherwise.

So, keep a close eye on any cows that live near you, and be sure to stop by www.bovineunite.com on May 5th and tune in to the Cow News Networks between 8:45 and 9:00 PM (yeah, no timezone) for “further instructions.” We biped milkers are going to have to stick together to make it through this.

No, not an ARG. But pretty dang funny.

Discussion at Unfiction

More Awards for Alternate Reality Games

trophy.jpgRecognition for Alternate Reality Games is continuing to build with yet more media-related awards and nominations announced this week.

Regenesis Extended Reality won the FITC Design & Technology Award for Convergence. The FITC is one of Canada’s largest annual new media festivals. You can check out all of the winners at the FITC 2005 Awards website. In addition, ReGenesis Extended Reality was nominated for a Canada New Media Award for a Cross-Platform Project, which is arguably one of the top awards in Canada. The Canadian New Media Awards will honour individuals and companies in 19 categories on May 30th in Toronto. Congratulations, Xenophile Media!

If you missed Regenesis when it originally aired, it’s been announced that Season I will be shown on Canada’s Global Television Network this fall, effectively exposing the series to a much bigger Canadian audience. Additionally, Regenesis is scheduled to air on the Sci-Fi Channel in the UK this summer. Whether or not a replay of the extended reality game will occur in conjuntion remains a mystery at this point, however.

As we previously reported, I Love Bees is up for a 2005 Webby Award, although its run for a People’s Voice Award seems to be undeservedly out of reach at this point. The Webby Award winners will be announced at a gala celebration on June 6th at Gotham Hall in New York City, while the People’s Voice Award winners will be announced on May 3rd.

With all the mainstream recognition ARGs have been getting lately, we can surely look forward to seeing more and more of them in the very near future.

Virtuquest Announces ARG Corporate Edition 5.0

bcode.gifNorthwest internet design company VirtuQuest has announced their latest Alternate Reality Game, Corporate Edition 5.0: “Banque Suisse.” The rabbithole seems to consist solely of a barcode (pictured at left) and some French text.

VirtuQuest is a media company that specializes in tailor made Internet Adventures. They develop mid-size Alternate Reality Games as corporate team building activities, ad campaigns, or public games just for fun. Periodically, a corporate client will allow their game to be accessible and playable by the general public, and Corporate Edition 5.0 is just such a case. Outsiders are not privy to some information that is given to the client as part of the Corporate Edition package, but outside players have been known to be very resourceful in games past.

VirtuCube (a Virtuquest non-ARG game) remains unsolved after many months. Aimed at the serious puzzle solver, VirtuCube offers an as-yet-unclaimed $500 prize to the first to solve it.


Corporate 5.0 discussion
at Unfiction
VirtuCube discussion at Unfiction

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