Category: Interviews (Page 6 of 6)

SXSW Interactive: Brian Clark of GMD Studios

ARGN at SXSW

brian_clark.jpgEditor’s note: For those of you who played Art of the Heist last year, or who are currently enjoying Who Is Benjamin Stove?, you might already know about GMD Studios, the driving force behind some of the biggest Alternate Reality Games to date. Brian Clark, who co-founded the company in 1995, has become a valuable and active member of the ARG community. His energy and creativity have helped in taking the genre to new heights, and Dee Cook was lucky enough to sit down with Brian during the SXSW Interactive festival for a few words.

What is your favorite movie?
My favorite movie? Probably my favorite movie of all time would be Bladerunner. [Ed. Note: Possible spoilers for Bladerunner.]

The director’s cut or the original version?
Oh, definitely the director’s cut. No narration, no Mickey Spillane voice-over with the extra wrinkle that the Bladerunner’s a replicant (Oh, no, spoiler alert! Spoiler alert! I spoiled the movie!)

Did you see the narrated version first?
Yes.

Do you think that made you appreciate the second one better?
No. I think once they took the voice-over out, it left more to speculation. Peoples’ motivations and machines’ motivations became less clear. We didn’t need to have Harrison Ford tell us about Rutger Hauer dying. We could just watch that scene and not have to say, “Maybe in the end he valued any life, even his own.” I think that the film company underestimated the intelligence of the film-going public.

I read somewhere that Harrison Ford said he did the narration badly deliberately so they’d have to cut it.
Really? That’s a great detail – a little sabotage.

True, but I don’t know whether it’s an urban myth or not.
Yeah, but it’s interesting.

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SXSW Interactive: Cluetrain: Seven Years Later

ARGN at SXSW

sxsw.jpgSpeaking today at South by Southwest Interactive was a panel on the Cluetrain Manifesto. Published in 1999, Cluetrain.com is a list of 95 points regarding companies, consumers, and the relationship between the two, asking companies to wake up and deal with their customers on a human level rather than treat them as potential sources of profit. The panel, moderated by Henry Copeland (founder of BlogAds, was a discussion of Cluetopia and whether society is getting there.

One of the original writers of Cluetrain, Doc Searls, spoke on the origin of the manifesto. In the midst of the Dotcom madness in 1998, the Cluetrain founders, as they would become known, were discussing the disconnect between what the internet actually was versus what was receiving funding and how the net was playing out in the press, as if it could be an extension of the shopping malls in the real world. The founders would use their theories on marketing in order to filter out clients whose philosophies didn’t mesh with their own; if the clients did not agree with the concept of marketing as a conversation, the founders would decline to work with them. The discussion turned into the 95 theses of the Cluetrain Manifesto, which was kicked off by Chris Locke’s statement from the everyday citizen’s point of view, “We are not seats or eyeballs or end users or consumers. We are human beings – and our reach exceeds your grasp. Deal with it.”

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EDOC Laundry Exclusive Interview

edocsecrets.jpgARGN had the opportunity to get in touch with Dawne Weisman, Founder and President of EDOC Laundry, to discuss the upcoming venture, and get some questions answered in regards to the exciting idea.

ARGN: So what was the inspiration for EDOC Laundry? Is there some backstory into the development that would be interesting to fans?

DW: I was very inspired by the work my husband (Jordan Weisman) did in creating a new form of story telling (dubbed ARG by you guys) and saw a way of integrating that into my passion for graphic design and fashion. I founded edoc laundry around the talents of my graphic/fashion design team headed by Shane Small, and consisting of; Daniel Dejos, Justin Koh, and Cathy Brigg, and brought them together with some of the team that Jordan had assembled for 42 Entertainment, namely Elan Lee and Sean Stewart. I then brought in a great writer by the name of Christopher Kubasik who is writing all our scripts.

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Interview with Jane McGonigal

I caught up with Jane McGonigal of 42 Entertainment after her talk at the Austin Game Conference on Thursday. She was kind enough to give me an interview.

Me: Do you have a favorite ever, of any game?

Jane: Yeah, well like I said [during the talk] I think the explosion of creative interpretation with the GPS coordinates [in I Love Bees], because I’m a big believer of player suggestions. Like in The Go Game, we have people constantly sort of misinterpreting what they’ve been told to do, and doing things that are more exciting or more interesting or braver than we have suggested, and then we’ll be like, “Oh that’s great, let’s actually make that a mission.”

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