Category: Update (Page 14 of 41)

Monsters vs Aliens Invades the Superbowl

January 25, 2009 / Michael Andersen

A few weeks ago, I wrote about the new alternate reality game promoting DreamWorks’ new animated film, Monsters vs. Aliens. This article announces an update of gigantic proportions.

Since our last article, players discovered the existence of Dr. Harold Filkenheimer, an eccentric and ethically flexible researcher at DARGenetech International with a quirky sense of humor. The comical Dr. Filkenheimer carries a grudge against Jeffrey Freedman, and he needs our help to discredit the gullible conspiracy theorist. On Superbowl Sunday, Harold Filkenheimer is going to activate the Abstract Recrimination Generator (or A.R.G.) to “use our most devious black ops skills to create a mass media propaganda campaign to turn the tables on those who would accuse us of problematic things.” Apparently, he will need the “l33t sk1llz” of those skilled with A.R.G.

Dr. Filkehnheimer sent a coded message to players instructing them to “[c]ommence the attack against top secret conspiracy on 1st fish February 2009 convincing public truth all part campaign marketing evidence we planted to discredit him Super Bowl 43.”

According to an article on the Variety website, DreamWorks purchased a 90-second 3-D advertisement for Monsters vs. Aliens during the SuperBowl. In preparation, DreamWorks is giving away 150 million pairs of glasses at 28,000 retail locations. You can also request a pair of glasses by calling 1-800-646-2904. Will the extended trailer lead to something else? Only time will tell. So grab your chicken wings and be on the lookout for something suspicious during the Superbowl.

Go Steelers!

Editor’s note: The aforementioned support of the Steelers is the view of the author and is not in any way representative of the views of ARGNet. ARGNet supports both teams, especially the Cardinals, because everybody loves a Cinderella story. 🙂

IU’s “Skeleton Chase” Gives Students the Runaround

January 25, 2009 / Michael Andersen

skeletonchase_logo A few months ago, I wrote about Indiana University’s exciting new alternate reality gaming research project, Skeleton Chase. The game was a collaboration between professors Anne Massey (Kelley School of Business), Jeanne Johnston (Kinesiology Department), and Lee Sheldon (Telecommunications Department). Now that the game is over, the three professors took the time to describe the game play and their research to me.

During the first week of the game, students in Indiana University’s Foundations of Fitness and Wellness class were greeted by Steven Cartwright, a public relations representative from the Source Corporation, a fictional company researching health and nutrition. The students would participate in a series of fitness challenges, and were handed a worksheet and free bottles of vitamin water. Through the worksheet, students discovered the Source Corporation’s “Internal Site” using clues from the presentation to access the site. Through the Internal Site, students discovered IU Security reports relating to Sarah Chase, a missing student. Her former associate instructor Sam Clemens was also missing.

Over the course of the next few weeks, the students engaged in a series of physical challenges from the Source Corporation while digging deeper into the disappearance of Sam and Sarah. According to Lee Sheldon, students

searched Sarah’s office (staged with planted assets including Sarah’s diplomas and research notebook); hacked into the IU Security internal website where they could access security camera footage from the night Sarah vanished; found Sam’s hiding place (but not Sam); and were able to uncover a wide-ranging conspiracy tied to a formula that may or may not retard aging. In the process they learned of a third person’s disappearance; were alerted to flying saucers sited near IU’s Cyclotron facility; and investigated appearances of a creature dubbed the “Blomington Bigfoot” in some campus woods.

Trailhead, or errant arts and crafts project?

January 21, 2009 / Jonathan Waite

It’s not everyday we receive a package in the mail that lists its contents as “pencil pinwheel toy” so today must be a very special day indeed. The envelope, which originated in Maitland, Florida and was sent on January 9th, contained exactly what was described on the customs declaration — a home made pencil pinwheel. Inside the folds of the pinwheel were two pieces of paper, which we assume are part of a larger puzzle. And what is this larger puzzle, you may be asking? Well, it turns out that this is part of the Creepy Luny Inn Radio Adventure Show that we first told you about last week. Players at the Unfiction forums seem to be the target for the mailings, as members MrToasty, Sheep and ifihadahifi all received similar packages.

The game continues to move along, with a new countdown being discovered earlier today. Seems like as good a time as any to jump right in and book your stay at the Inn!

ARGNet: Retooled, Relaunched, and Re-diculously Fabulous!

January 19, 2009 / Jonathan Waite

The many faces of ARGNet Change. It’ll do you good, or so says Sheryl Crow, and who are we to argue with Sheryl Crow? After a small statement about a year ago regarding the backend of the argn.com web site comes the all new, shiny and sleek 2009 version of the web site. This year’s model — and no, we’re not going to be updating the look every year, mmmkay? — comes with a powerful WordPress 2.7 engine under the hood, some fancy new Web 2.0 AJAX-y image handling, and a much needed management system for the What’s Hot list in the sidebar. Other enhancements include a more aesthetically-pleasing comment system (that’s for you), a quicker load time (again, for you) and a comment spam system that doesn’t make us want to gouge our eyes out with rusty scissors (for us, definitely for us).

As the transition went down earlier today, I had the feeling that things would go horribly, horribly awry. Much to my chagrin, nay, AMAZEMENT, everything has seemingly gone off without a hitch. That is not to say we have overlooked nothing, so if you find an error or a cause for concern, send us a note via our contact form.

The site redesign could not have happened without the full cooperation of the ARGNet staff — you can read more about them by clicking on their names in the sidebar over -> there. I would also like to extend a special thanks to drizjr and Alex Farnsworth who answered the call for volunteers and dedicated their time over the last few weeks to getting posts edited and ready for the relaunch. Between the staffers and the two volunteers, a whopping 1,555 tags were applied to 695 posts in 16 categories, which is no small feat in itself.

We hope you like the new design, and hope you continue to visit for the latest news, rumors and interviews related to alternate reality gaming, cross-media entertainment and experience design!

“Stop The International” Returns With A Bang – And Lots Of Cash

January 16, 2009 / Celina Beach

Stop The International, the promotional ARG for the Clive Owen movie The International, first debuted in November 2008 when live events were held in several locations around the world, including Berlin, Los Angeles, New York City, and London. During these events, players were given clues to “evidence caches” containing money and documents which could be used to prove The International Bank of Business and Credit’s shady dealings. The game lasted four weeks… and then seemingly went dead.

On January 14th, the site went live again – and in a big way! In the four weeks since the first part of the game concluded, the main character, Inspector Salinger (Clive Owen) was dismissed from Scotland Yard after his main informant was killed in a suspicious car crash. However, he is continuing his pursuit of the International as an Agent with Interpol and with the help of a Manhattan prosecutor named Eleanor Whitman, along with the help of a new informant from within The International – and YOU! Salinger’s new informant is stashing more evidence caches around the United States and Europe in over 60 different dead-drop sites over the course of the next three weeks, and he needs our help in retrieving all the evidence caches so they can be submitted as evidence to Interpol, and bring down The International once and for all!

The first drop sites in the list went live on January 15th in New York City, Boston, Philadelphia, Houston, Austin, Chicago, Los Angeles, and San Diego. As each city’s countdown expired, a clue to the location of the cache, a number code, and GPS coordinates were revealed. Players in each of the cities rushed to the sites, and upon arriving, discovered a lockbox with a combination lock which could be opened using the provided number code. Packed inside the lockbox compartments was money of many different countries — US, Australian, and Hong Kong dollars, Mexican pesos, Russian rubles — and the money was REAL. The map page displaying the dead-drop sites then updated, indicating that the cache was successfully picked up and evidence forwarded to Interpol. As an added bonus, players could enter the serial numbers of the retrieved money and see the trail the money had followed – crime lords, criminal organizations, money launderers (however, apparently *any* serial number from any form of currency will work as well). All drop sites that went live yesterday were successfully found, with the sole exception of the first in New York City, more than likely due to players not realizing what exactly they were looking for.

Eldritch Errors Live PM Chat Tuesday Night

January 12, 2009 / Marie Lamb

Announced today on the game’s meta blog, many of the folks behind Eldritch Errors will be on IRC tomorrow night starting at 9:00 pm EST to answer questions about the game and hopefully give us some ideas of what’s to come next.

With the recent completion of Book Three, this promises to be an entertaining and lively chat. You can join the fun either via your web browser with the ARGN java chat, or if you have an IRC client, the server is irc.chat-solutions.org, and the room is #stfeline.