Category: News (Page 114 of 183)

The 4400: The Battle for Promicin

May 22, 2007 / Michelle Senderhauf

USA Network has partnered with Campfire Media to produce an extended reality promotion for the hit television show, The 4400. Fans of the show can join in the debate over the use of Promicin, a neurotransmitter found in each of the 4400. When injected into someone who is not one of the 4400, it does one of two things: it either kills them instantly or gives them an amazing supernatural ability. Not surprisingly, the government wants to stop the use of Promicin, but many, like Jordan Collier, think the public deserves the right to choose for themselves.

While the promotion appears to be an extended reality rather than a full-fledged ARG, it’s still definitely worth a look. According to the official press release, the campaign will use seven websites, 70+ videos, mobile phone network participation and several live events across the United States. The three sites found through the rabbithole are already chock-full of well done and entertaining videos, blogs and other fun goodies.

Join the discussion at the UnFiction forums.

“Dark Days” Are Here?

May 11, 2007 / Jonathan Waite

In the past few days, there have been many signs pointing towards Dark Days Are Coming, a mysterious web site that features some haunting music and puzzle, of sorts. While we’re still trying to sort out the mystery for ourselves, here’s what we’ve found out:

the site was discovered after a poem was sent to Rob Purchese, a writer for Eurogamer
each line of the poem, it was found, is an anagram for dark days are coming, which led to the discovery of the web site
WHOIS information reveals a related web forum, The Secret World
the Voodoo Extreme reports that the site is hosted on servers owned by Funcom, a developer and publisher of PC and console games. Funcom’s next release? The Secret World.
A post on the Warcry Network details how each line of the trailhead-leading poem is its own web site URL. Strange images can be found at each location, which help in solving the Flash puzzle at the trailhead site.
Solving the puzzle leads to confirmation of the tie-in with The Secret World, and a link to the aforementioned forum.

It’s too soon to tell where this will go next, if anywhere. That being said, it would be a shame to waste the wonderful art direction outlined at the DDAC web site if this doesn’t end up moving forward into a more interactive experience, such as an ARG. As soon as we know more, we’ll update this story. For up to the minute information, try the Unfiction forums thread.

Come Out And Play…In London!

May 10, 2007 / Jessica Price

For all those UK residents who wished they could have attended New York’s Come Out And Play Festival, now is your chance to have your own weekend of public gaming fun.

Sponsored by a mysterious benefactor named Gideon Reeling (see here if you want a peek behind the curtain), the Hide and Seek festival promises both new games, such as the London Poetry game, and soon-to-be classics such as Cruel 2 B Kind. There’s even a game done in conjunction with the folks from SFZero and a seminar discussion on why pervasive games are “the new punk rock.” (Full schedule here.)

Alex Fleetwood, one of the festival’s organizers, describes the New York festival as one of the inspirations for the event:

“I attended the Come Out and Play festival in New York and came back inspired. I love ARGs but I’m very attracted to the more user-friendly aspects of pervasive games – you can pick them up for an afternoon and really get something out of them. I wanted to run a game that got people talking to strangers as that was my favourite element of the games at COAP. I’m also hopeful that the open-source translation that the players and the people of London collectively create will be a beautiful thing in itself.”

As for the mysterious Mr. Reeling, Alex can’t tell us much:

“Little is known about Mr Reeling. He describes himself as an adventure capitalist and only communicates via email. We have asked that he tell us more about himself and that he attend the festival in person; watch this space for more news…”

The festival runs Friday through Sunday evening, and all games will begin at the Delegates Centre, BFI South Bank Centre. Readers, if you’re able to attend, please send us your thoughts afterwards!

Perplex City Season 2 “Preview Episode” Goes Live

May 2, 2007 / Jessica Price

The ARGNet tipline has garnered some exciting news about an upcoming development in the world of popular ARG Perplex City:

This Friday, a live “preview episode” for Perplex City will launch, providing the first opportunity in two years for newcomers to join a Perplex City game as it starts. While not the full replayable episode expected in June, no prior experience is required for the mini-game, making it an ideal opportunity to jump in.

Game Alert: Frozen Indigo Angel

May 2, 2007 / Jonathan Waite

There’s a new alternate reality game in the wild, and it goes by the name of “Frozen Indigo Angel.” It’s a promotion put on by BBC Radio 1, and is promoting Radio 1’s Big Weekend music festival. The event is the largest free music festival in Europe, and the game has a number of tie-ins to real world entities — the BBC web site, radio, podcasts and many popular web sites are where you can find information leading to the game.

The trailhead for the game can be found at www.pauldenchfield.com, which details the life of Paul Denchfield, who obviously loves the conveniences of Web 2.0, as he uses Twitter, Flickr, Imeem and YouTube to tell his story. Recently, there was a live event involving Paul as he protested at the BBC, and our sources tell us that there are more live events in the near future.

The blogosphere has taken interest in the game, as Matt Deegan, Wonderland and The Guardian Blog have all featured the game in recent posts. This is yet another example of how the BBC has embraced alternate reality gaming as a content delivery model and buzzmaker, as previous ARGs Jamie Kane and Wannabes have come out of the BBC camp.

One last thing, for you faithful ARGNet readers — watch this game carefully, as we have an inside track on a very interesting development to come very, very soon.

Game Launch: World Without Oil

April 30, 2007 / Jonathan Waite

After almost two months of anticipation, World Without Oil officially launched today. Announced at ARGFest 07, the game is a “live interactive month-long alternate reality event” that will explore the idea of a worldwide oil shortage. Jane McGonigal (IFTF) and Ken Eklund (writerguy) have led a team of “some of alternate reality gaming’s most experienced puppetmasters” in creating this game, part of the Independent Lens Electric Shadows Web-original programming. With the official launch, the WWO trailhead site has a new look and new features previously not open for the public.

The self-proclaimed grassroots experience bills itself as “an insight into what happens when a great economy built entirely on cheap oil begins to run short,” as it looks at the “impact on people’s lives — work, social, family and personal — and explores what happens when our thirst for oil begins to exceed supply.” It’s not immediately clear as to how the game will take shape, but it seems that player-generated content will be at the heart of the experience, as the game will revolve around “citizen stories in blogs, videos, photos, audio and phone messages posted all over the Internet.”

You can get involved by reading the player wiki, official game blog, and the MySpace blog. You can also register at the trailhead site, and check in with developments at the Unfiction forums.

Source: PR Newswire