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Help Edna? Maxis Cooks Up an ARG for Genre-Switching Darkspore Game

Image courtesy of EA Games

In 2008, Maxis released the video game Spore for the PC and Mac, describing the game as giving players “their own personal universe in a box.” Since then, Electronic Arts and Maxis have taken the franchise to the Nintendo DS, Wii, mobile phone, and Facebook. Coming in February 2011, Maxis is taking the tools they developed for the Spore franchise in another direction by moving into the action-RPG space with the release of Darkspore. Perhaps because of this shift in focus, Maxis is introducing their new game’s universe through an alternate reality game playing out at HelpEDNA.com.

Despite the name of the alternate reality game’s website, Help EDNA does not center around collecting merit badges for assisting an old lady across the street. Rather, it refers to Exponential DNA, a substance used by a race of creatures known as the Crogenitors to create a galactic scourge, the Darkspore. The alternate reality game centers around Earth’s first contact with aliens who are presumably seeking help against the Darkspore. So far, all communication has been mediated through a text-based interface administered by an artificial intelligence at the Help EDNA website. Reminiscent of old text-based adventures, players must guess at commands based on information contained on the frequently changing website.

Keeping with the spirit of first contact, the puzzles so far have relied heavily on scientific constants to convey information. For instance, players were presented with a substitution cipher indicating the time and location for Maxis’ Comic-Con panel: to crack the cipher, they needed to recognize that “s f m a tt tf ta ti sf si ft fa qt qf qa mf mi nt na at af ai zf zi ia tut” represents the sequence of the first twenty-six prime numbers. Another puzzle hinged on identifying the chemical compositions of adenine, cytosine, guanine, and thymine, the bases of DNA. Players also needed to recognize that a series of coordinates represented past solar flares. The most daunting puzzle to date centered on analyzing a string of over 12,000 digits of pi for missing digits to reveal a message that implies these puzzles have been a test of our intelligence.

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SCVNGR: Now Playing, Somewhere Near You!

A relative newcomer to smartphone location-based gaming, SCVNGR is taking the United States by storm and threatens to shake up the geo-location game market. Similar to games like Gowalla or Foursquare, players use their smartphones to check in at locations. Unlike anything else on the market, however, SCVNGR players are presented with location-specific “challenges” that they can complete to earn points.

SCVNGR tasks might be a riddle, a dare, a question, or more, and they are customized precisely for the location. For example, I checked in to my nearby police precinct (No, I was not in handcuffs), and, in addition to the usual “Say something here” functionality common to the other geo-location smartphone games, SCVNGR offered me a few tasks related to law enforcement. It asked me what my favorite constitutional amendment was (Duh, the Fifth!), and in “The Swords & Scales” challenge I was asked to pose as Lady Justice and upload the picture. (Hm, yes well, the zip ties were a problem.)

Originally SCVNGR focused on larger institutions, launching with games created by the US Army and Princeton University. Now, a year after launching, SCVNGR boasts an impressive partner list of over 600 institutions, including universities, museums, and retail stores. SCVNGR is not just a forward-facing game, it is also a development platform, allowing institutions to purchase a number of challenges to customize and then providing them with a web-based application to create challenges. This means that third-party adventure creators and team-building event consultants, like Scaventures, can also tie themselves into the incredibly accessible platform.

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The Earthly Frames’ Debut Album Invites Remixing and Chaotic Fiction-Making

The Earthly Frames is a one-man band from Maryland spawned from the mind of web game developer Gabriel Walsh. Combining live guitar and vocals with samples from country, folk, and pop music, Walsh’s sound is a thick, heavy, and brooding experience pierced with beautifully melodic moments. Earthly Frames, Volume 1, is an album only available on custom USB drives through Perhaps Transparent Records. More than an album, though, the limited-edition custom USB drive contains the elements of a true piece of chaotic fiction in the making. In an interview with music blogger Lightning Fay, Walsh admits that this debut release from The Earthly Frames is a first attempt at exploring “ways a band and fiction or concept art could interesect.”

Each custom USB drive contains the five songs in The Earthly Frames, Volume 1, as well as samples (loop AIF files and RX2s) free to use in your own music. In addition, each drive contains a unique “fragment” file, which could range from images to PowerPoint Presentations to text files and more. Together, the files form some kind of chaotic uber-narrative, bringing together real and unreal elements of the somewhat autobiographical, certainly mysterious story of the origin of The Earthly Frames. Participants are encouraged to share the fragment files at a forum at Perhaps Transparent Records. There are already a few fragments posted for viewing and use.

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A Super 8 Update: Rocket Poppeteers Blast Off at Comic-Con, Into Your Homes

Image from the Rocket Poppeteer twitter account

Details about the project code-named Super 8, a new film by J.J. Abrams and Steven Spielberg, are still ensconced in mystery. And while the movie’s viral campaign offers scintillating tastes of what the film may eventually offer, putting those pieces together is a daunting task, made even more difficult thanks to recent updates. What do vintage Rocket Poppeteers brand popsicles have to do with an antiquated PDP-11 simulator, and how does a collector of rare and unique fish figure into things? While this article will have few answers to these seemingly outrageous questions, it will provide some context for this alternate reality game as it circuitously provides a preview of things to come in the upcoming film.

Last May when ARGNet first covered the Super 8 alternate reality game, players were waiting patiently for a PDP-11 simulator designed by “D. Morris” at the Scariest Thing I Ever Saw website to finish downloading a file. Once the file transfer completed, players could print out two newspaper clippings bearing an advertisement for Rocket Poppeteers brand popsicles, along with some oddly placed redactions. Lining up the two articles and cutting out the redactions reveals a message that Super8News interprets as “No certainty if alive, [it/they] may be after us, we go underground.” Both Rocket Poppeteers spokesman “Coop” Cooper and PDP-11 programmer “D. Morris” have been linked to Dan Morris and Gordon Cooper, real people who play prominent roles in alien conspiracy theories.

The Rocket Poppeteers advertisement served as more than the vehicle for an ominous message. Some players attempted to become a Rocket Poppeteer by mailing the newspaper clipping in to the listed address, and subsequently received a letter welcoming them into the Rocket Poppeteers Astronaut Program. At Comic-Con, the Rocket Poppeteer twitter account reported locations where conference attendees could visit an ice cream truck for popsicles and t-shirts from friendly ice cream men (and women) decked out in old-fashioned apparel. The Rocket Poppeteers website has opened up for online registration, so it’s not too late to get in on the popsicle-related fun, however it relates to the upcoming Super 8 film.

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Comic-Con Recap: ComiTRON

In 2008, Disney came to Comic-Con with some early conceptual footage for a movie that, at that time, was called TR2N. It received such strong support and generated so much excitement from the Comic-Con crowd, Disney greenlighted the project. Flash forward to the 2009 Comic-Con, where Disney presented additional footage for the now-titled TRON: Legacy. Fans were also led on a merry chase through San Diego leading to a recreation of Flynn’s Arcade, where further information about the disappearance of Kevin Flynn was revealed.

Flash forward again to 2010, where the Flynn Lives alternate reality game ramped up through the release of online mini-games leading to live drops, movie screenings, digital badges, and real-life TRON artifacts. Meanwhile, buzz for the movie increased as Comic-Con approached and TRON banners and signs appeared around San Diego. The news media started referring to Comic-Con as ComiTRON, which generated even more excitement and anticipation from the ARG community following the Flynn Lives campaign as they started to wonder: would Flynn’s Arcade return?

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Conspiracy for Good: Into the Belly of the Beast to Confront Blackwell Briggs

Image courtesy of stevecadman

This past May, Tim Kring launched Conspiracy for Good, and as the summer comes to a close, the events of the past few months are coming to a head for one final event this weekend in London. If you can make it to Bloomsbury Square Gardens in London on August 7, register to play now, and this article should get you up to speed with what you need to know to join in the adventure.

Conspiracy for Good can best be described as an amalgamation of an alternate reality game, a street theater show, and a social movement. Players have been charged with the task of bringing down Blackwell Briggs, an evil global security firm with a penchant for kidnapping and skullduggery. Players willing to risk attracting Blackwell Briggs’ ire joined up with the Conspiracy for Good, an organization of socially-minded individuals committed to opposing the company’s excess.

Using a series of free mobile games available at Nokia’s Ovi Store, players were given the opportunity to hack into the Babbage 1.6.1 website to extract valuable pieces of intelligence, break into the Blackwell Briggs servers, and hack a series of CCTV cameras across London to help smuggle Nadirah, a key Conspiracy for Good member seeking to build a library for children in Zambia, into the city. The final mobile game lead to the next stage of Conspiracy for Good: a series of four live “Actions” occuring weekly in London. Participants at each Action are provided with a Nokia phone with pre-installed software to help complete the task.

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