Today saw the opening of the Game Writers Conference, a subset of the Austin Game Conference which opens tomorrow. Of particular interest to ARGers was the discussion by Maureen McHugh from 42 Entertainment about the work that went into The Beast and I Love Bees.
Maureen was contacted in 2004 to write for I Love Bees. She has a background in teaching English and writing science fiction. She made some interesting points about the emergence of varying types of entertainment being dependent upon what technology is available. As the printing press made novels possible, so has the internet made Alternate Reality Gaming possible. Additionally, she spoke about the emergence of the novel in comparison with the different ARGs we’ve seen so far. In the beginning were fake memoirs – Robinson Crusoe, Moll Flanders – which were originally published as actual diaries rather than a made-up story. From there, novels moved to an epistolary form (such as Clarissa) where the reader eavesdropped on conversations between strangers. She compared this with The Beast, where the players dropped in on writings which were originally intended for other in-game characters. Next in history, the novel moved into an art form with an omniscient narrator, such as Tom Jones. Could this be where ARGs are headed?
It was announced today that 2004’s runaway Alternate Reality Game hit “I Love Bees” won the 2005 Webby Award for Best Games-Related website. The Webby Awards are the internet equivalent of the Academy Awards.
Recognition for Alternate Reality Games is continuing to build with yet more media-related awards and nominations announced this week.
On April 26th, the International Game Developers Association will present “THINKING OUTSIDE THE (x)BOX (or “HOW I LEARNED TO STOP WORRYING AND LOVE BEES”) at 7:00 PM at the Metreon’s Action Theater in San Francisco (101 4th Street @ Mission).