The Pixel Market Is Open: Compete for the £6,000 ARTE Pixel Pitch Prize

This October, after the 2010 London Cross-Media Forum, Power to the Pixel will be holding The Pixel Market, a chance for producers to pitch transmedia projects to industry heavyweights and to compete for the £6,000 ARTE Pixel Pitch Prize. The application deadline is August 6, 2010, and extensive instructions are available at the Power to the Pixel site.

Taking place after the October 12 Cross-Media Forum this year, The Pixel Market is a brand new two-day showcase for cross-media projects and is supported by the Media Programme of the European Union, ARTE, and the BFI London Film Festival. On October 13, Power to the Pixel will hold The Pixel Pitch, a public event at BFT Southbank. At The Pixel Pitch, twenty qualifying international teams will present their projects to the public and to a roundtable jury of financiers, decision makers, and judges. Ten of these producer-led teams will qualify to present “in competition” for the £6,000 ARTE Pixel Pitch Prize.

All twenty invitees to The Pixel Market will have a chance speak to industry moguls in private one-on-one business meetings the next day, October 14, at The Pixel Meetings. Featuring pre-arranged half-hour meetings with representatives from the film, games, mobile, interactive, arts, publishing, broadcast, and technology industries, The Pixel Meetings are an opportunity not to be missed by any hungry transmedia production company.

The Pixel Market is an extension of Power to the Pixel’s highly successful pitching forum, The Pixel Pitch, held for the first time in 2008. Last year, seven cross-media projects from France, UK, and USA were selected to present to an international jury including decision makers and executives from the BBC, YouTube, Babelgum, Channel4, Arts Council England, and many others. New York-based Desedo Films’ Heart of the City was the first production team to win the £6,000 Babelgum Pixel Pitch Prize.

Applications must be submitted via e-mail by 18.00 BST on August 6, 2010, and submissions must be made by the producer of the project and must be submitted through a production company. Successful applicants will be notified in September. For the official submission guidelines, head over to Power to the Pixel.

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